3d isometric visualisations for George at ASDA 
New concept pitch for George at Asda. A pitch scenario that would reevaluate the retail environments of George at ASDA.

This project was produced within a small time frame and at low cost in line with George's low budget that meant all proposals had to use existing shop furniture fixtures and fittings.

The large scale of the stores and George’ strict methods of moving their customers around meant that aerial 3d views of the environments were produced portraying schematic images of how one space sat next to another.

Key elements to communicate through the visuals were the floor and an overhead element as this is where the designers had most scope.